Archive for the 'Showing Off' Category

New Petits Filous website is now Live

We’re proud to announce that the new website for Petits Filous is now Live.

The site contains tips on getting more Calcium and Vitamin D into your child’s diet, ideas for playtime for all ages, and theres even a section to download and print out pictures for colouring-in!

Check it out here and let us know your feedback

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Munster Matters 2nd Edition

February 11th, 2010 | Category: Digital we like, Showing Off, advertising for the digital age

We’ve just put the finishing touches to the latest instalment of Munster Matters, the online magazine for Munster Rugby. In it, we take a look at the upcoming Heineken Cup matches, The British & Irish Cup, as well as an in-depth interview with Mick O’Driscoll.

The magazine has a hat-full of interactive elements, info, and videos, as well as being fully share-able. Take a look and let us know what you think!

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Bord Gais & Pix.ie

In our latest campaign, this Christmas season we’ve teamed Bord Gais up with Pix.ie to run their “Big Switch On” campaign, in which they are sponsoring the switching on of Dublin & Cork Christmas lights. We’re using Christmas themed Twitter #Tags to create a buzz around the campaign and pulling them in to a live stream on the Pix.ie group page.

A further goal of this campaign is to invite budding photographers to get involved by uploading their favourite Christmas ’09 images. If we gather 500 festive image uploads, Bord Gais will donate €10,000 to the Dublin Lord Mayor’s Christmas Fund. Festive fun while also contributing to a good cause!

You can find out more about it here: http://pix.ie/group/christmas09

Happy Christmas!

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ADA eMag is online!

It’s finally here, our first edition of the ADA eMag. If you’ve been directed here you probably already know about the great features contained in it…..but….. let’s go over them again! The emag contains written and video content and is fully shareable. Simply drag your cursor over the any of the content to send to a friend. Click on any area to zoom in on text or video.

If you haven’t seen the eMag yet you can find it here.

We’d love your feedback so comment on this blog post with your thoughts. Hope you like it!

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It’s all about You with SoMe.ie

February 26th, 2009 | Category: Recommended, Showing Off

Yep, it’s all about you as we launch SoMe.ie

Find out all about our new social media consultancy offering at SoMe.ie. To celebrate the launch of SoMe, our new social media consultancy we are offering the first 5 companies to respond our new ‘How to develop a social media strategy’ workshop valued at €1,500. SoMe is a division of Eighty:Twenty, Ireland’s leading Interactive Advertising Agency. Our highly experienced team of digital marketing personnel will create and implement a powerful social media strategy for you. SoMe offers a consulting service to businesses & organisations who want to get a greater understanding of this exciting new space. Our expertise is in working with big brands and our recent work includes award winning campaigns for Toyota on Munster Rugby & GAA sponsorships. We have just won an ICAD Award for our Toyota series of webisodes entitled Meet Mike which was heavily supported on social networks.

SoMe.ie features the latest social media news, guest articles, videos, advice & events for anyone interested in Social Media in Ireland. We showcase the best of Social Media marketing from around the world and feature content about Social Networking, Social Bookmarking, Social Creative, Blogging & Community Management. We can assist you with social networking campaigns, blogging, community management or even help you create an continuous Digital & Social Media strategy.

As SoMe.ie is a social media web site, we want you to get involved and share your views. For more information on SoMe, contact conor.lynch@eightytwenty.ie or david.connor@eightytwenty.ie

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We have won an ICAD!!

November 28th, 2008 | Category: Awards, Breaking News, Showing Off

This surely warrants two exclamation marks. We’re thrilled to announce that eighty:twenty and our production company Sector 7 won a bronze ICAD Award for our Meet Mike campaign in the category of Viral Commercial Campaign last night. This occurred at approximately 9:30pm. The rest of the evening is a pleasant hazy memory. A few empty seats in the office today…

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Toyota & Munster Rugby

October 07th, 2008 | Category: Breaking News, Our latest campaigns, Showing Off

We’ve got a stash of tickets to the Munster vs. New Zealand rugby match on the 18th November! There’s 4 sets of 5 tickets to be won. Just go to

www.toyotarugby.tv

and register you and 3 friends to be in with a chance to win a set of tickets. Alternatively, email in a video of you and your mates singing along to Stand Up & Fight, the rousing rugby anthem. Here are the words so you’ve got some time to practice!

“Stan’ up an’ fight until you hear de bell,
Stan’ toe to toe, trade blow fer blow,
Keep punchin’ till you make yer punches tell,

Show dat crowd watcher know!
Until you hear dat bell, dat final bell,
Stan’ up an’ fight like hell!”

Check out the video we recorded at Thomond Park in the last couple of weeks, those Munster supporters are raring to go!

Stand Up & Fight Supporters Video<

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The Irresistible Lure of Focus On Her

October 07th, 2008 | Category: Our latest campaigns, Showing Off

We’re oh so proud of this one. Focus On Her is a game created to showcase the new Lynx anti-perspirant, Sharp Focus. The aim of the game is to stay cool while the action heats up. Natasha the seductive boss and Candy the gym instructor will do their utmost to break your concentration and increase your emotional sweat. You can click on the icecubes or the electric fan to keep cool but its the can of Lynx Sharp Focus that will help you to clear the level and get to the bonus footage. We’re overwhelmed with the positive commentary the game has received, check it out now at www.focusonher.ie

Candy Level One

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We do it best for Magnum in Europe

August 11th, 2008 | Category: Showing Off

Eighty:twenty’s new series of Magnum online ads have been voted Best Practice for Magnum in Europe. Our slick interactive designs seriously impressed the icecream people. We incorporated photographs, behind the scenes footage and downloadable wallpapers of Eva Longoria into the series of ad formats. Check out the banner ad here:

Magnum Ad: Best Practice

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The Dawn of Sector Seven

July 11th, 2008 | Category: Our latest campaigns, Showing Off

We’re excited to announce the launch of Sector Seven, a joint initiative combining the
digital advertising talents of the eighty:twenty agency and the creative production house Cashmere Media to form one of Irelands leading Digital Media agencies.

To date, Sector Seven have developed and implemented campaigns for Nokia, Toyota and Unilever Ireland. These have ranged from Irelands first ever, online mini-series for Toyota Ireland to an interactive site for Lynx Contact shower Gel.

From strategy and planning, to production and campaign management, Sector Seven offer a full inclusive service for all digital campaigns.

With multiple campaigns now in development, Sector Seven are at the vanguard of developing a fresh innovative advertising in the digital age. We look forward to working with you.

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